Keep the PERSON in your PROCESS!
As we approach the last 90 days in 2024 to earn money for this year, the urge to automate your communications can be a very costly mistake. Email blasts to your entire database, messages directly to voicemail, and even posts on social media can cost you more than you know. It is NOT a great idea...
Accountants, refiā€™s, and Pre-approvals; oh my!
We have a lot of things to cover this week, and we must start with Accountants! By now, you have an entire list of accountants you have worked with in the past and now is the time to connect and have the conversation about tax extension filings and the opportunities in a declining rate market!
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Price vs Value, now the RealtorsĀ® turn!
For far too long many the mortgage industry had to try and explain to consumers and their referral partners the difference between “Price” & “Value”. We all know the comparisons, Walmart to Target to Nordstroms. We have all seen that all things are not created equal...
Basically, Lying Statistics Strikes Again!
We all know that the markets react far too violently to the BLS jobs report and never look at the revisions. I have shared my opinions about the lack of value in these numbers because they are constantly being revised, and likely those revisions tell a story that doesn’t flatter the...
Beware of the contracts!
This weekend will mark the biggest change in the history of real estate and yet, many are either unaware or unprepared. The NAR settlement is here, and this weekend the contracts entered into will be the first to fall under the new agreement. My issue remains the lack information and structure...
Completing the second 90-day cycle strong!
The second 90-day cycle is a little less defined because the actual beginning and end of this cycle revolves around the end of one school year and the beginning of the next. For some, the new school year has already begun, but for others, it may still be a few weeks away. If you have planned out...
Back to School!
The pilgrimage back to school begins next week and knowing how and what to do can often result in significant opportunities. Depending on your market specifics is vital and having a plan to use that information is essential. Many parents want to get their move completed prior to school beginning....
Generational Financial Illiteracy!
Financial illiteracy is real; always has been to some degree. Some people are better understanding than others, but in today’s “instant gratification” world, we are facing an entire generation of people who have little to no understanding about the cost and consequences of bad...
Counting Down to change!
Here we are less than 30 days away from historic change in the real estate industry and it seems like the only people who are ready are those in the mortgage industry. While FNMA, FHLMC, HUD, and the VA have all weighed in on how to address the changes in real estate commissions and how they are...
Numbers, nonsense, and knowledge!
We finally start to see that the numbers we get from the BLS report (Bureau of Labor Statistics) might be better called “Basic Lying Statistics”, as once again they have had to go back in time and adjust numbers DOWN by HUNDREDS OF THOUSANDS of JOBS…AGAIN! This nonsense must...
