My favorite time of the year and I wish all of you a very happy and healthy Thanksgiving holiday! For those of you that are taking the time to read or watch this, I hope is that it is worth your time. I will be quick today as I know you have other things to get to.
It was nice to see both rates and applications rebound this past week. Contrary to what many in the mainstream media would have you believe, the housing market isn’t collapsing, and mortgage applications have improved. I expect that this trend will continue in the weeks to come, but we are far from a stable market, so if your clients are tight on the payment, it’s always best to lock and protect the deal because we can always refinance later.
For those of you that are working this weekend, it is important to be visible! Get out to every open house you can find, stop in at real estate offices, go live on social media, and just be certain that you maintain personal contact with your people. Now more than ever, personal connections generate opportunities!
Last thought for this week is to be sure you start sharing with everyone the last day you can accept a contract from one of your preapproved borrowers that will close in 2022! Many of your competitors are already bailing out on closing this year and more and more will join each day. It pays to stay in the game as long as possible and that you continue to share that information as often as possible. There are people who need to close in 2022. Sellers and buyers for tax reasons; people with expiring leases; agents who need that last deal or two to win that award or to level up in their commission scale. You need to be ready to make it happen!
Please be sure to enjoy your time with your family and friends and remember what I always say; if you are not working, don’t work. If you are working, make sure you are making the most of it! Happy Thanksgiving! I am grateful for all of you!
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